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Toby Reiter is a Senior Content Director & Multimedia Producer with 30 years’ experience creating digital video, podcasts, and editorial content for major media brands including AOL, Dr. Oz/Sharecare, and ESPN. Expert in building and managing talent programs, end-to-end production workflows, and integrated content strategy for health, wellness & lifestyle verticals.

Digital Content Samples

 

Content Creation and Social Media Coordination for Dr. Steven Shamah, Director of Endoscopy at Northwell Lenox Hill Hospital (February 2025-present)

 

Content Creation and Social Media Coordination for Dr. John Torres, NBC News Medical Contributor (October 2024-present)

 

Video Content Creation for H&H Group Marketing Team; Biostime Brand (April 2025-July 2025)

 

Podcast Production/YouTube Channel Support for Hospitality News Magazine + “Go Cry in the Walk-In” Podcast (August 2024-December 2024)

 

Video Interview Series for Krupp Agency / CEO Heidi Krupp (April 2024-October 2024)

 

Marketing Content Creation for Justus Parmar; CEO of Fortuna Investments (Nov 2023-Mar 2024)

 

“The Space Between with Alyson Rixner” Podcast (Launched Nov 2023)

 

Healthy Directions Social Content for HD Experts (2021-2023)

 

Healthy Directions “Be HEALTHistic” Podcast (2019-2023)

*Produced and oversaw all aspects of podcast including overall coordination of production process with Healthy Directions team, booking of guests and setting up of interview recording sessions, scripting and creation of pre-production elements for interviews, creation of transcripts/SEO elements, creation of YouTube page elements, final QC of episodes and episode pages, promotion of content via social media and company newsletters, etc.

Nutrafol’s “Hair and Now” Pilot Podcast Episodes (2018-2019)

 

Third Law’s Marketing Videos (2018-2019)

 

“Bulletproof Radio with Dave Asprey” Sample Podcast Episodes (2017)

 

*Produced all aspects of podcast including guest booking/interview scheduling and prep, creation of production elements, blog page, YouTube page, podcast advertising duties, etc.

**Dave left Bulletproof in 2019; the podcast continued without “Bulletproof Radio” branding so all episode pages now have “Dave Asprey” branding.

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